Chief Marketing Officer

Minimum Requirements Requirements Requirements 10+ years’ Experience Level Director Level Workplace Type On-site Town / City Centurion Province Gauteng Country South Africa Job Category Management Description Role Overview Hello Group is looking for a hands-on, high-impact CMO to lead and operate a fast-paced, in-house marketing function that runs like an internal agency.

Minimum Requirements

• 10+ years’ Experience Level Director Level Workplace Type On-site Town / City Centurion Province Gauteng Country South Africa Job Category Management Description Role Overview Hello Group is looking for a hands-on, high-impact CMO to lead and operate a fast-paced, in-house marketing function that runs like an internal agency. This is not a purely strategic role. We are looking for a commercially driven operator who can manage complexity, multiple stakeholders, and multiple business units while driving measurable revenue growth. What Hello Group Offers Onsite Barista – Because life’s too short for bad coffee!
• Exciting Team Events – Work hard, play harder!
• Teambuilding Activities – Get to know your teammates beyond the screen!
• A Culture That Feels Like Family – No corporate robots here—just real people doing great things!
• A Top-Notch Office Space – Where inspiration meets innovation.
• Hello Paisa – Secure and affordable international money transfers & digital banking solutions.
• Hello Pay – Empowering individuals with financial solutions tailored to their needs.
• Q-Mart – Leading the way in wholesale and distribution for mobile and financial products.
• Own and drive revenue growth across all business units
• Align marketing directly to business objectives, sales, and profitability
• Identify and execute on new growth opportunities
• Campaigns (strategy + execution)
• Performance marketing & media planning
• CRM & lifecycle marketing (retention, upsell, cross-sell)
• Content & social
• PR & communications
• Events, activations & info centres
• Lead end-to-end CRM strategy and implementation
• Build segmented, personalised customer journeys
• Strong understanding of media strategy, planning, and optimisation (digital & offline)
• Track, analyse, and optimise performance across the funnel
• Ensure all activity is data-led and ROI-focused
• Own delivery of multi-channel campaigns from concept to execution
• Manage marketing as an internal agency (processes, workflows, timelines)
• Oversee collateral production, warehouse management, and distribution
• Ensure speed, quality, and consistency across all outputs
• Onsite Barista – Because life’s too short for bad coffee!
• Requirements Requirements
• 10+ years’ Experience Level Director Level Workplace Type On-site Town / City Centurion Province Gauteng Country South Africa Job Category Management Description Role Overview
• Hello Group is looking for a hands-on, high-impact CMO to lead and operate a fast-paced, in-house marketing function that runs like an internal agency.
• This is not a purely strategic role. We are looking for a commercially driven operator who can manage complexity, multiple stakeholders, and multiple business units while driving measurable revenue growth.
• What Hello Group Offers
• Our entities:
• Duties and Responsibilities Key Responsibilities
• Revenue & Growth
• Full-Stack Marketing Leadership
• Oversee and integrate all marketing functions:
• CRM, Media & Data-Driven Marketing
• Execution & Operations
• PR, Events & Brand
• Level Director Level Workplace Type On-site Town / City Centurion Province Gauteng Country South Africa Job Category Management Description Role Overview

Responsibilities

• Own and drive revenue growth across all business units
• Align marketing directly to business objectives, sales, and profitability
• Identify and execute on new growth opportunities
• Campaigns (strategy + execution)
• Performance marketing & media planning
• CRM & lifecycle marketing (retention, upsell, cross-sell)
• Content & social
• PR & communications
• Events, activations & info centres
• Lead end-to-end CRM strategy and implementation
• Build segmented, personalised customer journeys
• Strong understanding of media strategy, planning, and optimisation (digital & offline)
• Track, analyse, and optimise performance across the funnel
• Ensure all activity is data-led and ROI-focused
• Own delivery of multi-channel campaigns from concept to execution
• Manage marketing as an internal agency (processes, workflows, timelines)
• Oversee collateral production, warehouse management, and distribution
• Ensure speed, quality, and consistency across all outputs
• Key Responsibilities
• Revenue & Growth
• Full-Stack Marketing Leadership
• Oversee and integrate all marketing functions:
• CRM, Media & Data-Driven Marketing
• Execution & Operations
• PR, Events & Brand