Senior Product Marketing Specialist
Financial Services, Insurance
Old Mutual is hiring for the Senior Product Marketing Specialist role in Pinelands. The role closes on 2026-05-08. Applicants should review the requirements and apply through the official vacancy page.
Minimum Requirements
- Understanding of investment products, as well as the adviser and institutional landscape will be advantageous.
- Proven ability to translate technical investment language into clear, engaging client communications.
- 7–10 years’ product marketing
- in financial services.
- Strong project management
Responsibilities
- Lead the product marketing efforts for Symmetry’s investment capabilities and products. This includes both the development of product marketing plans and the execution thereof – in line with the organisation’s broader marketing strategy .
- Communicate the actions needed to implement the product marketing strategy; explain the relationship to the broader organisation's business plan, mission, vision, and values and motivate colleagues across various functional areas to help deliver on goals.
- Explore and develop a detailed understanding of key themes and trends within the industry and beyond, to inform marketing strategies and product development/enhancements.
- Collect and synthesise metrics and other data, and participate in reviews of marketing activities to identify possible improvements.
- Develop and drive campaigns (advertising, promotion, other marketing) and negotiate service-level agreements to ensure successful campaigns and value for money. Plan, coordinate, and execute on activities relating to campaigns.
- Articulate the “why” behind our products by translating technical investment concepts into clear, client-friendly messaging, and partnering with investment and distribution teams to shape a distinct, compelling positioning for Symmetry’s investment propositions.
- Take responsibility for all marketing aspects within the lifecycle of a product or set of products. From research, positioning, campaigning, communication and much more.
- Drive stakeholder engagement by arranging initiatives, meetings, events, and supporting materials to promote understanding and support.
- Manage and report on the budget for all product marketing initiatives and activities.
- Maintain an understanding of relevant technology, external regulation, and industry best practices through ongoing education, attending conferences, and reading specialist media.
- Leadership and Direction
- Horizon Scanning
- Marketing Impact Assessment
- Marketing Campaign Development
- Brand Positioning
- Product Marketing Management
- Stakeholder Engagement
- Personal Capability Building
- will include amongst others the following:
- offer an overview and a general outline of the role and are not exhaustive.